Privacy Policy
Last updated: October 03, 2025
This Privacy Policy describes our policies and procedures on the collection, use and disclosure of your information when you use the service and tells you about your privacy rights and how the law protects you.
We use your Personal data to provide and improve the service. By using the service, you agree to the collection and use of information in accordance with this Privacy Policy.
Interpretation and Definitions
Interpretation
The words of which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or in plural.
Definitions
For the purposes of this Privacy Policy:
Account means a unique account created for You to access our Service or parts of our Service.
Company (referred to as either "the Company", "We", "Us" or "Our" in this Agreement) refers to Kim Marcel, 19 Donna Ave, Rochedale South QLD 4123.
Cookies are small files that are placed on Your computer, mobile device or any other device by a website, containing the details of Your browsing history on that website among its many uses.
Country refers to: Queensland, Australia
Device means any device that can access the Service such as a computer, a cellphone or a digital tablet.
Personal Data is any information that relates to an identified or identifiable individual.
Service refers to the Website.
Service Provider means any natural or legal person who processes the data on behalf of the Company. It refers to third-party companies or individuals employed by the Company to facilitate the Service, to provide the Service on behalf of the Company, to perform services related to the Service or to assist the Company in analyzing how the Service is used.
Usage Data refers to data collected automatically, either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).
Website refers to Kim Marcel, accessible from http://www.kimmarcel.com
You means the individual accessing or using the Service, or the company, or other legal entity on behalf of which such individual is accessing or using the Service, as applicable.
Collecting and Using Your Personal Data
Kim Marcel Bridal collects personal data only for the purpose of providing and improving services, including managing bookings, confirming appointments, and limited follow-up communications (such as testimonial or award requests). We do not use your details for newsletters or mass marketing campaigns.
Tracking Technologies and Cookies
Our website uses cookies and similar tracking technologies to monitor activity and improve services. These may include cookies from analytics and advertising providers. At present, data collection through Google Signals has been restricted to Australia only. International visitors will not be included in these advertising features.
If required by law in future (e.g., when expanding into international advertising), a cookie consent banner may be deployed to allow users to opt in or out of personalised advertising.
Use of your personal data
We use your personal data only for legitimate business purposes:
- To manage bookings and appointments.
- To provide confirmation and limited follow-up communication.
- To improve our website and services.
- To run advertising campaigns, including remarketing (Google Ads, YouTube, Display Network, and social media platforms such as Facebook, Instagram, TikTok, and LinkedIn).
We will never knowingly use your personal data to target sensitive categories (health, financial hardship, identity, sexual interests, etc.).
Disclosure of your personal data
Analytics
We use Google Analytics 4 (GA4) to collect and analyse data about how visitors use our website. GA4 helps us understand site performance, user engagement, and improve our services.
Google Signals – When enabled, GA4 may associate the data it collects from our website with Google account information from signed-in users who have consented to personalised advertising. Google Signals has been restricted to Australia only.
User-Provided Data – If you choose to provide details such as your name, email address, or phone number through our forms or booking system, we may use this information in a hashed and privacy-safe format with Google or social advertising platforms to measure advertising effectiveness and create relevant customer audiences. This data is only used when voluntarily submitted by you.
Enhanced Conversions and User-Provided Data – When you book an appointment or fill in a form on our website, the details you provide (such as your name, email address, or phone number) may be shared with Google in a secure, privacy-safe, hashed format. This helps us measure and improve the effectiveness of our advertising. We do not sell this information to third parties.
Google Signals and Audiences – We use Google Signals in Google Analytics to gain aggregated insights on visitor demographics, interests, and cross-device behaviour. This data helps us understand our audience and deliver more relevant advertising.
Advertising & Remarketing
We may use advertising features on Google Ads, YouTube, the Google Display Network, and social media platforms (including Facebook, Instagram, TikTok, and LinkedIn). This may include remarketing — showing ads to people who have previously visited our website or engaged with our content.
- Audience List Sharing – We may share GA4 audiences with Google Ads to deliver personalised advertising.
- Customer Match – Where applicable and with consent, we may use hashed versions of your contact information to securely create targeted advertising audiences
- Social Media Remarketing – We may use remarketing features provided by social media platforms to reach users who have interacted with our content.
You can opt out of personalised advertising at any time via Google Ads Settings, the Google Analytics Opt-out Browser Add-on, or the privacy settings provided by each social platform (Facebook, Instagram, TikTok, LinkedIn).
EUROPEAN UNION USER-CONSENT POLICY
When required, we comply with the European Union User Consent Policy. Visitors from the EU, UK, and regions with explicit consent requirements will be shown appropriate consent notices if advertising features are enabled in their regions in future.
JAPAN USER-CONSENT POLICY
We comply with Google’s Japan User Consent Policy, requiring notice and consent for personalised advertising in Japan. Currently, Google Signals is restricted to Australia only.
THIRD-PARTY SERVICES
We use Zoho One (including Zoho Forms and Zoho Bookings) to manage bookings and enquiries. These services securely process the data you submit to us through our website.
JURISDICTION
We comply with the Australian Privacy Principles (APPs) under the Privacy Act 1988 (Cth). If non-Australian visitors interact with our site, GDPR (Europe/UK) and CCPA (California) protections may also apply in relation to advertising features and user rights.
CHILDREN’S PRIVACY
Our services are not directed to individuals under the age of 18. We do not knowingly collect information from children.
LINKS TO OTHER WEBSITES
Our site may contain links to third-party websites. We are not responsible for the privacy practices of these external sites.
CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time to remain compliant with applicable laws and Google Advertising policies.
Contact Us
For questions about this Privacy Policy, please contact us at:
- By email: kim@kimmarcel.com
